Privacy Policy
Effective Date: August 6, 2025
Last Updated: August 6, 2025
My Landmark (“we”, “us”, or “our”) operates a real estate portal with property listings, lead generation forms, and ad monetization through Google AdSense. This Privacy Policy applies to our website (mylandmark.info), lead forms, campaign integrations (e.g. via Meta and Google Ads), and third-party ad and tracking technologies.
1. Information We Collect
a. Personal Data You Provide
When you interact with us via lead forms, contact forms, property inquiries, or ad-generated interactions, we may collect:
- Full Name
- Email Address
- Phone Number
- City/Location
- Property preferences or enquiry details
We do not collect sensitive personal data such as Aadhaar, PAN, health, or financial information.
b. Automatically Collected Data
Through cookies, analytics, and ad technologies—including Google Analytics, Meta Pixel, Google Ads tags, and Google AdSense scripts—we may collect:
- IP address
- Browser and device data
- Pages visited and time spent
- Clicks and interaction data
- Ad impressions and conversions
2. How We Use Your Data
Your data helps us:
- Respond to enquiries, send brochures, and schedule site visits
- Personalize website and listing recommendations
- Measure and optimize ad and campaign performance across Google and Meta
- Provide services via ad monetization (Google AdSense)
3. Google AdSense & Advertising
We participate in the Google AdSense program, which displays contextual ads throughout our site. To enable this, Google:
- Uses cookies and ad identifiers to deliver personalized ads
- May collect data such as ad interactions and conversions for reporting
You can manage use of Google’s ad cookies via your browser settings or by visiting Ads Settings.
4. Cookies & Tracking Controls
We use cookies and tracking tools like:
- Meta Pixel, Google Ads tags for campaign targeting
- Google Analytics for behavior insights
- Google AdSense for ad display and reporting
A cookie consent banner appears on first visit, allowing you to accept or reject tracking cookies. Preferences can be changed anytime via cookie settings or browser options.
5. Legal Basis for Processing (GDPR/CCPA)
For data subjects in the EU, UK, EEA, or California, our processing is based on:
- Your consent (via forms, cookie acceptance, or ad interaction)
- Performance of services you requested
- Our legitimate interests (marketing, analytics, and ad monetization)
6. Sharing Your Information
We may share your information with:
- Internal teams at My Landmark or owner company
- Real estate channel partners or brokers (only to fulfil requests)
- Meta, Google, and other platforms for ad targeting and analytics
- Cloud-based CRM or ad automation tools
We do not sell or rent your personal data.
7. Your Rights Under Privacy Laws
If you reside in GDPR/CCPA-regulated regions, you are entitled to:
- Access your personal data
- Correct or delete inaccurate information
- Restrict or object to processing
- Withdraw consent
- Data portability (where applicable)
To exercise these rights, contact us at [email protected]
8. Data Retention
Personal data is retained:
- Only as long as necessary for its original purpose
- Typically up to 24 months of inactivity, unless deleted earlier
- Anonymized or deleted upon request or after expiry
9. Security Measures
We employ technical and organizational safeguards to protect your data. While we strive for strong protections, no system is completely secure. You must safeguard your account access. We cannot be held liable for unauthorized access due to user negligence.
10. Children’s Privacy
Our services are intended for individuals aged 18 and above. We do not knowingly collect data from minors. If identified, such information will be deleted promptly.
11. Links to Third‑Party Sites
Our site may link to external websites (e.g., partner portals, listing platforms). We are not responsible for their privacy practices. Please review their policies independently.
12. Policy Updates
We may revise this Privacy Policy over time. Updates will be posted here with the new Effective Date. Continued use of our service implies acceptance of changes.
13. Contact Us
For privacy-related questions or exercising your data rights, please contact:
My Landmark
Bengaluru, Karnataka, India
Email: [email protected]
Website: mylandmark.info
